True Flight Roofing | Branding System for a Roofing Company in Alberta

True Flight Roofing needed more than a logo — they needed a brand system that could perform across real-world environments where visibility, trust, and clarity matter most. Bananas Creative developed a cohesive branding system designed to scale across service vehicles, signage, apparel, and marketing materials without losing impact. Inspired by movement, elevation, and precision, the brand was engineered to feel strong in motion and unmistakable at a distance — whether on the road, at a job site, or online. Every element was built to work together: the logo structure, iconography, colour hierarchy, and layouts were designed to reinforce recognition and professionalism across all touchpoints. The result is a brand that doesn’t rely on explanation — it communicates reliability and craftsmanship instantly. This is branding built for performance, not decoration.