Rasta Cowboy Contracting | Branding & Marketing for a company in Edmonton

Rasta Cowboy Contracting, based in Edmonton, was developed as a bold, personality-driven brand designed to stand out in the renovation industry. Built on the idea of balance, the brand combines disciplined craftsmanship with creative expression, drawing inspiration from the cowboy’s code of integrity and the rasta mindset of individuality and flow. Offering a full range of renovation services, including interior and exterior remodels and custom builds, RCC positions itself as a contractor that delivers both precision and originality. The identity blends rugged Western influence with vibrant energy through a high-contrast palette of amber, orange, teal, and black, paired with bold typography and a custom mascot-driven logo. Applied across vehicle wraps, apparel, and digital platforms, the result is a distinctive, memorable brand that stands out and builds trust in the Edmonton market.